HERO · 4:5 / 3:4

COZEY PLAYHOUSE OPENING

ClientCozey
TypeRetail · Brand Activation · Family Experience
LocationQueen Street, Toronto, ON

A family-friendly activation celebrating the opening of Cozey’s new second-floor space on Queen Street, featuring a fully customized Lalu Carriage Bar, freshly popped popcorn, custom branded mini cans, and personalized popcorn bags for guests of all ages.

1
Custom Cozey Carriage Bar
On site
Freshly popped popcorn
Custom
Branded mini cans and popcorn bags
All ages
Family-friendly Playhouse opening
01 / The brief

Celebrate Cozey’s new Playhouse with a family-friendly opening.

Lalu Fun Foods was excited to partner with Cozey for the opening of its new second-floor space at the Queen Street store in Toronto, celebrating the launch of the Cozey Playhouse with a day of creativity, activities, and family-friendly fun.

To complement the event, Lalu brought our Carriage Bar, fully customized for Cozey, creating a branded serving station that fit seamlessly into the playful atmosphere of the new space.

02 / The build

A customized carriage bar, popcorn, and branded treats.

Guests of all ages enjoyed freshly popped popcorn made on site, served in mini branded popcorn bags. Lalu also provided custom branded mini cans finished with personalized stickers, adding another thoughtful touch to the experience.

Every detail was designed to complement Cozey’s branding while creating a welcoming and memorable experience for families visiting the Playhouse. From the customized Carriage Bar to the freshly prepared popcorn and branded takeaways, the activation brought together thoughtful presentation and approachable treats for both kids and adults.

3:4 portrait · action

At Lalu Fun Foods, we love helping brands turn store openings and retail events into engaging experiences. Through customized mobile setups, on site preparation, and branded serving details, we create activations that help bring a brand’s vision to life and give guests something memorable to enjoy.

03 / Gallery

The story,
in pictures.

slot A
The Cozey Carriage Bar at the Playhouse opening
slot B
Fresh popcorn served in custom branded bags
slot C
Cozey Blue Raspberry Lemonade mini cans
slot D
A Cozey mini can with the Playhouse mascot
slot E
Cozey branded mini cans and popcorn
slot F
The customized Carriage Bar in the Playhouse
slot G
Cozey Blue Raspberry Lemonade mini cans
04 / In motion

A playful
store opening.

A look at the Cozey Playhouse opening and its family-friendly Lalu activation.

16:9 reel poster
Cozey Playhouse OpeningWatch on YouTube ↗

Want something like
this for your store?

Send us a brief: event date, venue, approximate guest count, and the brand you want us to style around. We’ll reply same business day with a direction pulled from cases like this one.

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