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HERO · 4:5 / 3:4

Espresso Sparkle Celebration

ClientHillberg & Berk
TypeRetail · Brand Activation · Store Celebration
LocationToronto, ON

Celebrating three years of Hillberg & Berk’s store and the launch of Espresso Sparkle, Lalu Fun Foods created a custom beverage experience designed to complement the brand’s elevated retail environment.

3 Years
Hillberg & Berk store anniversary celebrated with a custom beverage experience
Espresso
Sparkle launch moment brought to life through a polished retail activation
Luv Lattes
Made in house and finished with edible gold glitter
Signature
Bar customized to complement the Hillberg & Berk environment
01 / The brief

Celebrate three years. Launch something sparkling. Make it feel unmistakably Hillberg & Berk.

Celebrating three years of Hillberg & Berk’s store and the launch of Espresso Sparkle, Lalu Fun Foods created a custom beverage experience designed to complement the brand’s elevated retail environment.

02 / The build

A polished latte moment with a signature touch of sparkle.

Lalu Fun Foods partnered with Hillberg & Berk to celebrate three years of their store and the launch of Espresso Sparkle. For the occasion, Lalu created a fully customized version of our Signature Bar, designed to complement the Hillberg & Berk experience and add a polished, memorable element to the celebration. Guests enjoyed Luv Lattes made in house and finished with edible gold glitter, bringing a signature touch of sparkle to the beverage experience and tying into the launch moment.

3:4 portrait · action

From customized setups to elevated food and beverage experiences, Lalu Fun Foods creates brand activations that bring a company’s identity to life while giving guests something memorable to enjoy.

03 / Gallery

The story,
in pictures.

slot A
Signature Bar · a custom beverage setup for the Espresso Sparkle celebration
slot B
Hillberg & Berk · Luv Lattes prepared for guests
slot C
Espresso Sparkle · branded latte details with edible gold glitter
slot D
Store celebration · a polished beverage experience for the Hillberg & Berk team
slot E
Luv Latte · finished in house with a signature touch of sparkle
slot F
The full activation · Signature Bar ready for the celebration
04 / In motion

Espresso
Sparkle.

A highlight from Hillberg & Berk’s store celebration: a custom Signature Bar, Luv Lattes, and an elevated launch moment.

16:9 reel poster
Espresso Sparkle Celebration00:30 · Watch on YouTube ↗
05 / What we used

The recipe,
unpacked.

Everything that went into the Hillberg & Berk activation, and where to book each piece for your own event.

Planning a store
celebration?

Send us a brief: event date, venue, approximate guest count, and the brand moment you want us to bring to life. We’ll reply same business day with a direction built around your retail experience.

Plan a brand activation
Or email: info@lalufunfoods.com
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